Hilscher Austria expands sales region in Central and Eastern Europe

By expanding its direct sales territory to Central and Eastern European countries, Hilscher Austria will approach the market more actively and increase its presence. Hilscher's customers will be able to gain important knowledge about flexible industrial communication through direct cooperation. The know-how built up will help machine builders, device manufacturers and system integrators to develop new business models and enable production systems to communicate efficiently with each other. "Thanks to my background, I can even provide many users with information in their own language. This is compelling and also builds bridges between different cultures, which ultimately benefits everyone," explains Hilscher Austria Managing Director Kuljici.

Hilscher's expansion in Eastern Europe will be accompanied by the appointment of Selim Kuljici, B.Sc. (FH), as Managing Director of Hilscher Austria GmbH. Kuljici joined Hilscher in Austria at the end of 2021 and was Head of Sales there until recently. Previously, the expert worked for Austrian automation company KEBA and logi.cals, among others.