SEMITRON and Hilscher announce strategic partnership to strengthen market presence in the DACH region

Hattersheim, 23. Okt. 2024 – Hilscher, a market leader in industrial communication solutions, and SEMITRON, a leading distributor of electronic components and testing services, have entered into a strategic partnership. This collaboration will significantly increase the availability of the multiprotocol netX communication controllers and the netX-based netRAPID modules for industrial users. Customers will also benefit from even faster and more comprehensive support. By working together on joint projects, both companies will increase their reach and open up new market segments, particularly in Germany, Austria, and Switzerland (DACH).

Demands for solutions in highly automated production environments are constantly growing. Systems must become more flexible and faster while adhering to new standards and regulations. As a result, there is a growing need to provide users with comprehensive and expert support in implementing their projects, in order to make the best use of technologies, both technically and commercially.

 

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More resources for implementing netX projects

The collaboration between SEMITRON and Hilscher will greatly increase the resources available for implementing projects using netX’s multiprotocol technology. Key areas such as technical sales, field application, and field sales engineering teams will now have additional skilled experts available to assist customers.

“We’re always looking for ways to better serve our customers, both in terms of location and content,” says Marcel Seeber, Hilscher's Chief Sales Officer (CSO). “With SEMITRON’s experts and our know-how, we can offer broader support while simultaneously addressing customers’ specific challenges more directly.”

SEMITRON’s range of products and services also provides numerous synergies, for example, when procuring components. “Development requires a wide variety of components and solutions. So why not partner with someone who has evaluated and deployed many of them already?” adds Seeber.

Hilscher – empowering communication

The partnership with SEMITRON opens up new opportunities for us to expand our market presence and attract new customers in previously underdeveloped segments like machine vision and motion control. Thanks to SEMITRON’s well-established sales channels and extensive expertise, we can lighten the load on our support team while raising the quality of our customer service to a whole new level.

Marcel Seeber

Chief Sales Officer (CSO)

Hilscher Gesellschaft für Systemautomation mbH

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Focus on netX 90 and netRAPID 90

SEMITRON, known for distributing brands like Analog Devices and Microchip, brings its long-standing expertise to this partnership. One key advantage is SEMITRON’s in-house testing services, which enable them to adapt standard products to meet individual, application-specific customer requirements. Their range of services includes custom programming, tape and reel services, post-processing of electronic components, thermal tests, and burn-ins.

The partnership’s primary focus is on integrating Hilscher’s netX 90 communication controllers and the netRAPID 90 modules based on them. Hilscher’s netX technology enables flexible implementation of communication solutions in almost any network standard, including:

Industrial Ethernet

  • CC-Link IE Field Basic
  • EtherCAT
  • EtherNet/IP
  • Modbus
  • Powerlink
  • PROFINET
  • Sercos

Fieldbus

  • CANopen
  • CC-Link
  • DeviceNet
  • PROFIBUS

IIoT

  • MQTT
  • OPC UA

As the market leader in industrial communication, netX also supports the integration of new standards such as Single Pair Ethernet (SPE) and security applications. Industrial companies benefit from their own communication solution with minimal development risk—based on powerful technology and supported by two experienced partners who ensure fast and competent project implementation.

These Hilscher products are available at SEMITRON

Smallest multiprotocol SoC

 

netX 90 Chip Carrier - programming platform

Ultracompact netX 90 design - tested completely

Development board

 

Development board

 

netRAPID H90 Evaluation Board - Real-Time Ethernet & Fieldbus

Equipped with an NRP H90-RE\F8D8

Loadable Firmware PROFINET IO-Device

 

Loadable Firmware PROFIBUS DP Slave

 

Loadable Firmware Open Modbus/TCP

 

Loadable Firmware PROFINET IO-Device + OPC UA Server + MQTT Client

 

Loadable Firmware EtherNet/IP Adapter + OPC UA Server + MQTT Client

 

Loadable Firmware EtherCAT-Slave + OPC UA-Server + MQTT-Client

 

Loadable Firmware Open Modbus/TCP + OPC UA-Server + MQTT-Client

 

Loadable Firmware DeviceNet Slave

 

Loadable Firmware CC-Link Slave

 

Loadable Firmware EtherCAT Slave

 

Loadable Firmware Sercos Slave

 

Loadable Firmware POWERLINK Controlled Node

 

Loadable Firmware CC-Link IE Field Basic Slave

 

Loadable Firmware CANopen Slave

 

Loadable Firmware EtherNet/IP Adapter

 

The logo of SEMITRON in blue on white background.
About SEMITRON

The company SEMITRON W. Röck GmbH was founded in 1975 by Dipl.-Ing. Werner Röck and has a nationwide presence with external offices in Böblingen, Quickborn, Nuremberg, and Bad Zurzach, Switzerland. With its unique combination of distribution and test house services, it holds a distinctive position in Germany. In January 2001, the test house was outsourced to the newly constructed SEMITRON facility 2, which offers 4,000 m² of usable space. In 2018, a newly built facility 3 was added, providing an additional 4,000 m². A year later, SEMITRON's distribution operations were moved to facility 3, and facility 1 was repurposed as a training center.

Visit the SEMITRON website

Hilscher – empowering communication
About Hilscher

Hilscher is the leading technology and solution provider in industrial communication. Hilscher products and solutions enable machines to communicate automatically with each other across the globe – fast and secure – so that from the hardware to the cloud production and processes run smoothly. This opens up a whole new range of possibilities when it comes to connectivity, giving customers access to a wider market. Hilscher's core products are the multiprotocol-capable technology netX, electronic assemblies based on it such as embedded modules, gateways and cifX PC cards as well as the edge management platform netFIELD.

Related links

The netX multiprotocol processors bring industrial communication to your machines and devices. Whether master or slave applications, legacy fieldbuses, fast Industrial Ethernet or IIoT data traffic - with highly integrated netX SoCs you rely on solutions from the market leader.

Four different embedded modules from Hilscher on a colorful background. The devices are slightly mirrored on the bottom.

Embedded modules from Hilscher are the ideal solution for integrating a fieldbus or Real-Time Ethernet interface into a compact automation device. They allow field devices such as drives or controllers to be quickly and easily integrated into automated systems.

A photo of the male and female customer support phone operator with different internationality
Customer Center / Sales Hilscher Gesellschaft für Systemautomation mbH

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